Tips on Local Content That Helps Your Local SEO
If you have a business dealing with customers in a specific locality, it is important for you to have a good presence online. Businesses in competitive geographies like Mumbai need their local SEO enhanced. If your goal is to increase local visibility through search, know-how in creating local content is an added advantage. Here are some practical tips to enhance local SEO for small business , keeping in mind content that resonates with your local audience. Know Your Local Audience Know the preferences, needs and common search terms of your local audience. For example, if you're a restaurant owner in Mumbai, you'll want to know the keywords that potential customers use when searching for places to dine. Use the available tools in Google Trends, or create a simple poll to see what language they will use and what kind of behaviour they have. Relevant Topics for Blogging For local SEO and business-related queries, the blog is always the best source to hook the audience. ...